AutoConversion :: Campaign Strategy
Everything begins with a Campaign, which is the defined strategy behind a specific marketing objective to reach targeted
SearchMarkets.
For instance, you might want to promote your entire business as a local retailer of specific goods, or you might want to promote a portion of your business to a niche market. Campaigns define this and you can have multiple campaigns running at any given time.
Each Campaign comes with at least one Landing Page which is the page on your website designated for capturing and converting traffic. You might have multiple
LandingPages per Campaign or just one, and the Campaign identifies this too.
Landing Pages are then promoted through content marketing, email marketing, SEO, and other means.
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